Marketing & PR Manager

What you'll do:

As Marketing and Public Relations Manager, you will be responsible for orchestrating comprehensive marketing strategies across Southeast Asia and Taiwan. Your day-to-day activities will involve collaborating closely with dealers to ensure their retail marketing plans are not only robust but also fully aligned with central objectives. You will facilitate communication between various teams—Sales, Aftersales, agencies—and act as a key contact point for sharing best practices. By enabling dealers to develop cohesive digital strategies and conducting regular reviews of their performance, you will help drive measurable results. Your role extends beyond traditional marketing; you will manage high-profile events, allocate support funds judiciously, oversee CRM implementation projects, supervise accurate customer data collection, train dealers on new systems, coordinate lifestyle elements at events through brand extension partners, and ensure all activities comply with strict brand guidelines. Success in this role requires you to be proactive in monitoring competitor activity, keeping up-to-date with industry trends, supporting Squadra Corse activities where relevant, managing call centre operations for SEA and India, assessing dealer marketing spend collaboratively with HQ, responding promptly to queries from dealers, and maintaining strong relationships throughout the network.

• Support the planning and execution of each dealer’s retail marketing plan by utilising standard tools and ensuring alignment with sales targets.
• Communicate regularly with dealers as well as Sales and Aftersales teams to maintain consistent updates on marketing activities.
• Ensure that central and regional campaign objectives are reflected within dealer marketing plans for maximum impact.
• Enable the dealer network to develop aligned digital, media, and marketing strategies that adhere to brand guidelines.
• Conduct regular reviews, reporting, and measurement of dealer marketing plans to assess effectiveness and identify areas for improvement.
• Manage the APAC fleet within dealer marketing plans during assigned periods in the area to maximise visibility.
• Allocate dealer support funds strategically to ensure best value and maximise engagement across all markets.
• Act as a brand guardian by communicating guidelines clearly to dealers so they remain compliant at all times.
• Oversee event execution at dealer level ensuring adherence to regional formats and standards.
• Coordinate CRM & digital activities in Southeast Asia & Taiwan at both regional and dealer levels while supervising data collection processes.

What you bring:

To excel as Marketing and Public Relations Manager in this renowned luxury automotive environment, your proven track record should include hands-on experience designing integrated campaigns that span multiple regions. Your collaborative approach will enable you to work seamlessly across departments—dealer networks, sales teams, aftersales professionals—while leveraging your deep understanding of digital platforms for CRM optimisation. You bring outstanding interpersonal abilities that allow you to communicate complex guidelines gently yet effectively; your nurturing attitude helps foster trust among stakeholders. Your event management expertise ensures every launch or engagement programme is executed flawlessly according to brand standards. Analytical skills are essential as you review performance metrics regularly; your attention to detail guarantees accurate reporting. Press relations form another cornerstone of your skillset: drafting strategic PR plans for corporate communications comes naturally alongside managing media clippings reports meticulously. Budgeting competence allows you to allocate resources wisely while crisis management skills keep leadership informed during challenging moments. Staying abreast of industry developments enables you to propose innovative solutions that support business goals.

• Demonstrated experience in developing integrated marketing strategies across multiple markets within the luxury sector or automotive industry.
• Proven ability to collaborate effectively with diverse teams including dealers, sales professionals, aftersales staff, agencies, vendors, and external partners.
• Strong understanding of digital media platforms combined with expertise in CRM management at both regional and local levels.
• Exceptional interpersonal skills enabling you to communicate guidelines clearly while nurturing positive relationships within the network.
• Experience in event management including planning high-profile launches or customer engagement programmes that align with brand standards.
• Ability to analyse marketing performance data rigorously through regular reviews and reporting mechanisms.
• Familiarity with press relations including drafting strategic PR plans for corporate communications as well as managing media clippings reports accurately.
• Competence in budget management for PR & communications activities ensuring optimal allocation of resources.
• Skill in crisis communications management by keeping senior leadership informed promptly during sensitive situations.
• Up-to-date knowledge of luxury market trends along with competitor PR activities.

What sets this company apart:

This organisation stands out as one of the most iconic names in luxury automotive worldwide—a symbol of excellence recognised for its commitment to quality craftsmanship and cutting-edge design. Employees benefit from being part of a supportive leadership culture where collaboration is encouraged at every level. The company invests heavily in training opportunities so team members can continually expand their knowledge base while advancing their careers. Flexible working arrangements are available for those who value work-life balance; generous pension contributions further enhance long-term security. The workplace is inclusive—under-represented groups are welcomed—and there is a strong emphasis on communal values such as sharing ideas openly within knowledgeable networks. Working here means joining a global team dedicated not only to delivering exceptional products but also creating memorable experiences for customers through innovative marketing initiatives. You’ll find yourself surrounded by passionate colleagues who share your enthusiasm for luxury brands; together you’ll contribute meaningfully toward shaping future success stories within this prestigious environment.

What's next:

If you’re ready to take your career forward by joining an inspiring team where your expertise will be valued every day—apply now!

Apply today by clicking on the link provided.