Marketing Director

We are currently partnering with a global leader in the premium out-of-home (OOH) media and advertising industry to appoint a Marketing Director based in Singapore. With an established international footprint and a strong portfolio of premium advertising assets, the company works with some of the world's leading luxury, financial services, retail, and consumer brands.

• You will have the opportunity to collaborate with senior management and cross-functional teams in Singapore and Paris HQ, ensuring your ideas are heard and valued at every level.
• This role offers flexible working opportunities and continuous training support, enabling you to develop your skills while maintaining a healthy work-life balance.
• You will lead a high-performing marketing team, driving digital transformation and data-led strategies that keep the organisation at the forefront of the advertising and media industry.

What you'll do:

• Oversee the development and implementation of comprehensive marketing strategies while guiding a dedicated team responsible for executing these plans.
• Work collaboratively with business teams including sales and business development to create successful campaigns that attract new customers and retain existing clients.
• Partner with senior management to make strategic decisions regarding marketing budgets and overall company direction.
• Provide key support for the organisation’s digital transformation strategy by integrating innovative solutions into daily operations.
• Supervise the marketing team by managing hiring processes, training programmes, workloads, schedules, and deadlines to ensure optimal performance.
• Establish continual process improvements and implement best practices for efficient project management across all marketing activities.
• Identify market trends and insights to optimise spend and revenue performance based on data-driven analysis.
• Evaluate campaign research, market conditions, and competitive data to maintain a competitive edge and devise strategies that meet company objectives.
• Set up dashboards and develop models for presenting data to department heads while suggesting actionable recommendations for business performance improvement.
• Collaborate with in-house teams at headquarters as well as external vendors on data platforms to educate stakeholders and drive a data-led media strategy.

What you bring:

• A good Bachelor’s degree in communications, journalism, marketing or business-related field is required for this position.
• You bring at least 10 years’ experience in marketing and advertising within B2B sectors.
• You have a minimum of 5 years’ experience managing a marketing communications team as well as hands-on involvement in ecommerce, SEO, email marketing, and social media campaigns.
• Your understanding of current online marketing concepts, strategies, and best practices is highly developed.
• You possess a data-driven mindset with proven experience working in complex data environments using analytics platforms.
• You are experienced in building, coaching, motivating high-performing teams that achieve results through collaboration.
• Your creative thinking skills enable you to develop compelling campaigns while your critical thinking ensures effective problem-solving.
• You are enthusiastic about storytelling with confidence in presenting ideas persuasively across all organisational levels.
• Your pleasant disposition combined with excellent interpersonal skills makes you adept at developing strong relationships internally and externally.

What's next:

If you are ready to take your career further by joining an organisation where your expertise will be valued and your impact recognised—apply now!

Do note that we will only be in touch if your application is shortlisted.
Robert Walters (Singapore) Pte Ltd
ROC No.: 199706961E | EA Licence No.: 03C5451
EA Registration No.: R25129986 Leher Shyam Dewani