Marketing Manager

A leading retail group from Korea is seeking a highly organised and tech-savvy Marketing Manager to join their Singapore-based team, focusing on the exciting world of ready meal and private brand products. This is a unique opportunity for you to immerse yourself in the vibrant food retail sector, working alongside a multicultural team that values collaboration, knowledge sharing, and professional growth. The organisation offers a supportive environment where your passion for food marketing can flourish, providing you with the platform to shape innovative campaigns and make a tangible impact in one of Asia’s most dynamic markets. With flexible working opportunities, generous statutory contributions, and comprehensive training resources, this role is perfect for someone who thrives in a collaborative setting and is eager to contribute to the success of a start-up-like division within an established retail powerhouse.

What you'll do:

As a Marketing Manager – Ready Meal and Private Brand, you will play an integral role in shaping how consumers perceive and interact with innovative food offerings. Your day-to-day responsibilities will involve collaborating with colleagues across departments to design impactful campaigns that resonate with target audiences both online and offline. You will be entrusted with managing social media channels, supporting advertising efforts for flagship products, analysing campaign data for actionable insights, and driving customer engagement through creative in-store initiatives. Success in this position requires not only technical marketing skills but also a genuine enthusiasm for food culture, an ability to adapt quickly within a fast-evolving environment, and a commitment to fostering positive relationships throughout the organisation. By leveraging your expertise in campaign management and communication, you will help elevate the profile of ready meal and private brand products while contributing meaningfully to the company’s broader growth ambitions.

• Plan, coordinate, and execute comprehensive marketing campaigns across both digital platforms and traditional offline channels to maximise product visibility.
• Manage and expand the social media presence by creating engaging content, scheduling posts, and interacting with followers to build brand loyalty.
• Support promotional activities and advertising initiatives specifically tailored for retail ready meal and private brand products, ensuring alignment with overall business objectives.
• Track, analyse, and report on campaign performance using key marketing metrics to inform future strategies and demonstrate return on investment.
• Assist with in-store marketing efforts by developing customer engagement initiatives that drive foot traffic and enhance the shopping experience.
• Collaborate closely with cross-functional teams including sales, merchandising, and product development to ensure cohesive messaging across all touchpoints.
• Contribute creative ideas for new campaigns based on market research, consumer insights, and emerging trends within the food industry.
• Coordinate logistics for promotional events or launches, ensuring seamless execution from planning through post-event analysis.
• Monitor competitor activity within the ready meal and private brand sectors to identify opportunities for differentiation and improvement.
• Maintain up-to-date knowledge of relevant regulations affecting food marketing in Singapore to ensure compliance at all times.

What you bring:

To excel as a Marketing Manager, you will bring proven experience from previous roles where you have successfully managed end-to-end marketing projects within the retail sector. Your academic background or equivalent practical exposure will provide you with solid grounding in essential marketing concepts while your hands-on approach ensures that you can navigate both strategic planning sessions and day-to-day operational tasks seamlessly. Your communication abilities will enable you to connect authentically with customers as well as internal stakeholders; meanwhile your analytical mindset ensures that every campaign is measured against clear objectives. A genuine interest in food—especially Korean cuisine—will further enhance your effectiveness when working on culturally nuanced promotions. Above all else, your dependability as a team player combined with sensitivity towards others’ perspectives will make you an invaluable asset within this inclusive organisation.

• Bachelor’s degree in Marketing, Business or related field or equivalent practical experience demonstrating strong foundational knowledge of core marketing principles.
• Minimum two years of hands-on experience in marketing roles—ideally within the retail sector—showcasing your ability to deliver results under tight deadlines.
• Proven track record of executing successful campaigns for ready meal or private brand products that have driven measurable business outcomes.
• Excellent written and verbal communication skills in English enabling you to craft compelling messages for diverse audiences across multiple platforms.
• Demonstrated proficiency in utilising digital tools such as social media management platforms, analytics dashboards, or content creation software relevant to modern marketing practices.
• Strong interpersonal skills that allow you to collaborate effectively with colleagues from different cultural backgrounds while maintaining a positive team spirit.
• Ability to interpret campaign data accurately and translate findings into actionable recommendations that support continuous improvement initiatives.
• Interest or background knowledge relating to Korean food culture which would be advantageous when promoting specific product lines.
• Experience working within start-up or early-stage environments where adaptability, resourcefulness, and willingness to share ideas are highly valued

What sets this company apart:

This organisation stands out as part of one of Asia’s most respected retail groups—a place where employees are encouraged to share ideas openly while benefiting from robust support systems designed around personal growth. The company’s multicultural ethos fosters an environment where everyone feels welcome regardless of background; this sense of belonging is reinforced by transparent policies regarding compensation, statutory contributions (including CPF and SDL), lunch allowances provided monthly as part of employee benefits packages, as well as annual leave entitlements tailored according to role seniority. Employees enjoy access to ongoing training resources that empower them not just professionally but personally too—ensuring they remain at the forefront of industry developments without sacrificing work-life balance. By joining this team you become part of a forward-thinking community dedicated not only to commercial success but also mutual respect, kindness, and shared achievement.

What's next:

If you are passionate about making an impact in food retail marketing while growing alongside supportive colleagues who value your contributions—this could be your next great career move!

Apply today by clicking on the link below—take the first step towards joining an inspiring team where your talents will truly shine.

Do note that we will only be in touch if your application is shortlisted.
Robert Walters (Singapore) Pte Ltd
ROC No.: 199706961E | EA Licence No.: 03C5451
EA Registration No.: R1441522 Allie Teh