Channel Lead, Modern Trade
Our client is seeking a dedicated and experienced Channel Lead for Modern Trade. The successful candidate will be part of a passionate team, empowered to make an impact both locally and globally. This role provides ample opportunities for professional growth, as well as personal development.
What you'll do:
As a Channel Lead for Modern Trade, your primary responsibility will be formulating strategies that maximise market penetration and revenue growth. You will be building strong relationships with key customers and stakeholders within the channel. Your role will involve translating strategic plans into actionable steps, overseeing promotional activities, sales initiatives, and operational processes. You will also monitor sales performance, analyse data to identify trends, and make informed decisions that drive improvements. Collaborating with internal teams such as marketing, other sales channels, supply chain, and finance will be crucial in aligning channel strategies with overall business objectives.
- Formulate and implement strategies for channel responsible to maximize market penetration and revenue growth.
- Build and maintain strong relationships with key customers and stakeholders within the channel.
- Translate strategic plans into actionable execution steps.
- Monitor sales performance for channel responsible, analyze data to identify trends.
- Work closely with marketing, other sales channels, supply chain and finance teams.
- Manage budgets related to channel activities.
- Provide training and support to internal sales teams.
- Conduct market research to understand competitive landscape and customer needs.
What you bring:
The ideal candidate for the Channel Lead position brings extensive knowledge in category product and channel management within the FMCG industry. With over 8 years of commercial experience demonstrated by channel or distributor management roles, you have honed your skills in business planning & implementation. Your background in sales, marketing, trade marketing or commercial functions equips you with the necessary expertise to excel in this role. A keen understanding of financial implications is essential for this position.
- Category product and channel management knowledge within the FMCG industry.
- 8+ years commercial experience as demonstrated by channel or distributor management experience.
- Business experience within sales, marketing, trade marketing or commercial functions.
- Demonstrated business planning & implementation skills (Project Management).
- Financial implication awareness (P&L statement, supply chain reports etc).
What sets this company apart:
Joining our client's company means becoming part of a global network committed to enhancing the quality of life and contributing to a healthier future. They are passionate about their work and driven by their purpose. The company empowers its employees to make an impact locally and globally, providing opportunities for growth not only as professionals, but also as individuals. They believe in nurturing a human environment where everyone is enabled and encouraged to grow.
What's next:
Ready to make a global impact? Apply now!
Apply today by clicking on the link!
Do note that we will only be in touch if your application is shortlisted. Robert Walters (Singapore) Pte Ltd ROC No.: 199706961E | EA Licence No.: 03C5451 EA Registration No.: R23116145 Jeon Chan
About the job

Contract Type: FULL_TIME
Specialism: Sales
Focus: Channel Management
Industry: FMCG
Salary: SGD14500 - SGD15000 per month + Transportation Allowance and AWS
Workplace Type: Hybrid
Experience Level: Senior Management
Location: Singapore
FULL_TIMEJob Reference: S1G9N1-CDD61523
Date posted: 25 March 2025
Consultant: Jeon Chan (R23116145)
singapore sales/channel-management 2025-03-25 2025-04-24 fmcg Singapore SG SGD 14500 15000 15000 MONTH Robert Walters https://www.robertwalters.com.sg https://www.robertwalters.com.sg/content/dam/robert-walters/global/images/logos/web-logos/square-logo.png true