Head of Marketing

An exciting Head of Marketing job has just become available at a reputable and leading F&B establishment. Based in Singapore, the successful candidate will play a pivotal role in growing the brand awareness through creative marketing strategies. This organisation has a portfolio of well-known brands under its group.

About the Head of Marketing Role:
Reporting to the Managing Director, the successful candidate will drive creative marketing campaigns, partnerships to elevate the company's brand presence. They will lead all marketing activities, lead the marketing team and suggest them the best marketing techniques for social media and other digital media campaigns. This role will plan for long-term marketing strategy and effectively utilise the organisational resources optimally.

Key Responsibilities:

• Manage all marketing for the company and activities within the marcom department
• Prepare social marketing campaigns and strategy for the company in line with company objectives
• Manage and improve lead generation campaigns, measuring results
• Create and monitor advertisement on various platforms keeping the business vision aligned
• Create and publish all marketing materials in line with marketing plans
• Prepare and oversee the company’s marketing budget
• Be overall responsible for brand management and corporate identity
• Monitor and prepare monthly report on the effectiveness of marketing communications
• Work closely with PR agencies and assisting with new product launches, outlet openings, etc.
• Maintain effective internal communications to ensure that all relevant company functions are kept informed of marketing objectives
• Identify opportunities to reach new market segments and expand market share
• Research about the latest marketing strategies and excel in marketing endeavours competitively

To succeed in this Head of Marketing role, you will need to have demonstrated experience in creative marketing.

Key Requirements:

• Bachelor's degree in marketing, or a relevant field
• At least five years of proven experience in a similar capacity, with regional exposure (those with prior experience in F&B industry an advantage)
• Hands-on experience in prolific marketing campaigns
• Experience with online marketing, including social media, and content marketing
• Strong analytical skills
• Excellent leadership and project management skills
• Creative, ability to work with a tight timeline, and can adapt quickly to changes
• Outstanding ability to plan and manage budgets
• Good verbal, written communication and interpersonal skills

Candidates can expect to join a company that is progressive and dynamic and a brand which already has a strong reputation in the market.

If you are looking for an opportunity to fast-track your career and working with great people, this Head of Marketing role is an opportunity you do not want to miss.

Apply today or contact me to discuss this new opportunity.

Do note that we will only be in touch if your application is shortlisted.
Robert Walters (Singapore) Pte Ltd
ROC No.: 199706961E | EA Licence No.: 03C5451
EA Registration No.: R1441522 Allie Teh