Marketing and Communications Senior Manager APAC

An exciting Marketing and Communications Senior Manager APAC job has just become available at a leading consumer tech company. Based in Singapore, the successful candidate will be responsible for leading an executive, to drive effective marketing and communications activities for their retail business within the region.

About the Marketing and Communications Senior Manager APAC Role:
Together with the central team in Paris, you will be the brand custodian, with 360-marketing responsibilities for the region, and report to the Marketing and Communications Director.

Key Responsibilities:

• Ideate, plan and execute marketing activities, projects and partnerships in the region and ensure a smooth execution by meeting brand guidelines (360-marketing activations)
• Deploy central projects (product launches, engagement projects) within the region adhering to the brand guidelines
• Explore potential trade marketing opportunities in line with key accounts, distributors and dealers, direct retail stores and yearly assessment of partner marketing and communications execution
• Manage PR activities in the region, with the help of local agencies and freelancers if necessary
• Manage KOL strategies for the region
• Develop local partnership and engagement programmes with local relevancy
• Manage the marketing budget allocated by the central team in Paris effectively for the region
• With the central team, identify and adapt the right marketing tools for day-to-day operations (ads, leaflets, SNS posts, trade marketing tools, etc.)
• Identify best practices for short-term (ROI) and long-term (brand building) initiatives with the right KPIs

To succeed in this Marketing and Communications Senior Manager APAC role, you will need to have strong business acumen, and interpersonal skills.

Key Requirements:

• Minimum of 10 years of total work experience in marketing communications function with a minimum of four years of all-round marketing experience across Asia Pacific
• Experience or a solid personal interest in premium/luxury products or audio/technology products
• Creative mind, sensitive to brand territory and positioning
• Enjoys working in a fast-paced environment, with an entrepreneurial mindset, team player attitude, a proactive can-do attitude
• Willingness to travel when required
• Agency background is an added advantage

The firm is well known for its innovation and technologies, and is a disruptor/market leader in its field.

If you are passionate and enjoy working in an international work environment where diversity and creativity are valued, then this Marketing and Communications Senior Manager APAC role is the right opportunity for you.

Apply now or contact me to learn more.

Do note that we will only be in touch if your application is shortlisted.

Robert Walters (Singapore) Pte Ltd

ROC No.: 199706961E | EA Licence No.: 03C5451

EA Registration No.: R1441522 Allie Teh