Digital Marketing Manager
Salary SGD120000 - SGD150000 per annum
Consultant LingXiang Lee (R1109068)
Date posted 15 April 20192019-04-15 2019-06-14 manufacturing-and-production Singapore SG SGD 120000 150000 150000 YEAR Robert Walters https://www.robertwalters.com.sg
Work for one of the world's largest and most successful packaging business. With close to 25,000 employees worldwide and investments that's been made into the APAC region specifically for packaging automation, we are currently hiring for a Regional Digital Marketing Manager to join the expanding team.
About the Regional Digital Marketing Manager Role:
Reporting to the VP for Marketing in the region, you will be driving the Digital Marketing strategy for the APAC region, with support from various external agencies. You will also be responsible for communicating all digital initiatives aimed at driving brand awareness and sustainability practices.
- Conceptualising and defining the APAC digital marketing strategy across all digital channels including programmatic display, paid search, social and mobile marketing
- Working alongside agencies to effectively track and ensure all digital initiatives are aligned with the firm's brand positioning
- Delivering on all lead generation campaigns to drive qualified leads and conversion
- Developing targeted content across all social channels to ensure brand positioning is communicated, primarily in the area of sustainability
- Analysing effectiveness of individual campaigns to deliver actionable insights and recommendations
The successful Digital Marketing Manager is a strong end to end digital marketer with hands on experience in an agency as well as with a client. You will also sees the value of digital in a B2B environment and is able to translate this across all digital initiatives.
- A Degree in Marketing
- At least five to six years' digital marketing experience, preferably within an MNC as well as an agency
- Good understanding of the digital mix across PPC, SEO, content and programmatic display
- Excellent understanding of digital analytics playform as well as optimisation tools ie Google Analytics and Doubleclick
- Analytical mind coupled with the ability to work independently in an matrix environment
This global conglomerate is well known worldwide for its packaging automation technology as well as its sustainable packaging offerings. You can expect a forward looking organisation that encourages creativity and transparency.
If you are entrepreneurial and enjoy seeing a strategy through to fruition, this is the right role for you.
Apply today or call me to discuss further.
Robert Walters (Singapore) Pte Ltd
ROC No.: 199706961E | EA Licence No.: 03C5451
EA Registration No.: LingXiang Lee