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Public Relations Manager

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Our client is seeking a seasoned and dedicated Public Relations Manager to join their ranks. This role offers an exciting opportunity to maintain the brand identity of a leading educational organisation. The successful candidate will be responsible for communicating key messages, facilitating digital campaigns, and establishing strategic goals to maintain the overall brand identity.

As a Public Relations Manager, you will play a pivotal role in shaping the perception of our client's brand. You will be entrusted with coordinating policies that align with their objectives while ensuring brand consistency across all platforms. Your expertise in marketing and social media management will be crucial in implementing effective online strategies that resonate with their target audience. You will also be responsible for crafting engaging content that enhances understanding of their offerings among internal and external stakeholders. Additionally, you will manage the annual budget for all regional PR activities while staying abreast of the latest industry practices.

  • Coordinate and ensure adherence to effective policies that help fulfil the organisation's objectives.
  • Formulate policies and procedures to control the brand within the scope of the general public.
  • Implement effective online brand-focused content strategies using knowledge in marketing and social media management tools.
  • Analyse marketing data, trends and competitor data to provide recommendations for enhancing the brand.
  • Craft and distribute compelling content across various forms such as newsletters, web page content, blog content, or social media messages.
  • Track SEO, SEM and web traffic metrics.
  • Manage annual budget for all regional PR activities.
  • Stay updated with the latest digital and PR activities implementation’s best practices.

What you bring:

The ideal candidate for this Public Relations Manager position brings a wealth of experience in public relations or communications. You possess a deep understanding of website traffic metrics and social media KPIs. Your proficiency in customer relationship management software and Adobe Creative Suite sets you apart from others. Your expertise in content creation and copywriting, coupled with strong presentation skills, makes you a valuable asset to the team. You are known for your excellent multi-tasking abilities and problem-solving skills. A background in the education industry would be an added advantage.

Do note that we will only be in touch if your application is shortlisted.
Robert Walters (Singapore) Pte Ltd
ROC No.: 199706961E | EA Licence No.: 03C5451
EA Registration No.: R2198474 Gwendelyn Tan

Contract Type: FULL_TIME

Specialism: Marketing

Focus: Communications / PR

Industry: Marketing

Salary: Additional Benefits

Workplace Type: Hybrid

Experience Level: Mid Management

Language: English - Bilingual

Location: Singapore

Job Reference: 82EARI-C1A790E9

Date posted: 08 July 2024

Consultant: Gwendelyn Tan (R2198474)

Phone number: +65 6228 5345

gwendelyn.tan@robertwalters.com.sg

Gwendelyn Tan (R2198474)

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